The Best Whitening Toothpastes (2021 Reviews)

Vanessa Manning
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With so many different kinds of toothpastes to select, most of us never give the matter much of a second thought!

We were always taught that white teeth are more attractive and healthy, so for most people, whitening toothpastes are undoubtedly the way to go!

However, over the years, white teeth have joined the long list of “things” we’ve come to believe about which there is scientific evidence to the contrary. Use too much whitening toothpaste and you might actually be hurting your teeth. It’s easy to overdo, even by accident.

So,, what should you look for in a whitening toothpaste? Are there any risks involved? How white should your teeth be?

NameCategoryProduct
Crest 3D White Whitening ToothpasteBest OverallCrest 3D White Whitening Toothpaste
Arm & Hammer Advance White Extreme WhiteningBudget PickArm & Hammer Advance White Extreme Whitening
Nu Skin AP 24 Whitening Fluoride Toothpaste 2-packUpgrade PickNu Skin AP 24 Whitening Fluoride Toothpaste 2-pack

1. Crest 3D White Whitening Toothpaste

Our rating: 9 / 10

Crest 3D White Whitening Toothpaste

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Pros:

  • Micro-fine Radiant Mint Flavor
  • Convenient Value Pack

Cons:

  • Bigger packaging design
  • Creates a chemical taste

The Crest 3D White Whitening Toothpaste claims to remove up to 80% of surface stains. If you’ve been using a whitening toothpaste the right way, you might be disappointed with this toothpaste.

You can’t see any kind of whitening effect in the first application. The only thing about this toothpaste that I liked is the micro-fine Radiant Mint flavor.

It’s convenient to buy the twin pack, but you’ve got to have a big purse to carry the toothpaste around. It comes in a 7.8oz tube. It’s unnecessarily bigger than regular toothpaste tubes out there.

2. Sensodyne Pronamel Gentle Teeth Whitening Enamel Toothpaste

Our rating: 9 / 10

Sensodyne Pronamel Gentle Teeth Whitening Enamel Toothpaste

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Pros:

  • Effective for sensitive teeth
  • Enamel-strengthening formula
  • Reduced amount of fluoride

If you have sensitive teeth, you need to try Sensodyne Pronamel. It’s a toothpaste for teeth sensitivity that helps to reharden and strengthen enamel and reduce the impact of teeth sensitivity.

Sensodyne Pronamel uses revolutionary ingredients like Potassium Nitrate to protect your teeth from the outside environment. It can decrease the amount of enamel erosion.

In fact, Sensodyne Pronamel is the number one dentist recommended toothpaste for teeth sensitivity. This toothpaste can be used by people of any age regardless of your oral health condition or the severity of it.

3. Colgate Sensitive Whitening Toothpaste

Our rating: 9 / 10

Colgate Sensitive Whitening Toothpaste

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Pros:

  • Works quickly
  • Cheap
  • No painful sensitivity
  • Whitens teeth quickly

Cons:

  • Sensitizing for some users
  • Stains teeth
  • Doesn’t keep breath good

This is perhaps the best whitening toothpaste of all those reviewed. It is easy to use, affordable, and is best for sensitive teeth and repairing damage done to your teeth. One thing to consider is that this product is not a long term fix, but it is a good way to begin your journey into oral care products and to see how some of the more “premium” toothpastes feel. This is one of the toothpastes that I use personally and I would recommend it to anyone.

4. Tom's of Maine Fluoride-Free Antiplaque & Whitening Toothpaste

Our rating: 9 / 10

Tom's of Maine Fluoride-Free Antiplaque & Whitening Toothpaste

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The Tom’s of Maine brand is one of the most popular whitening toothpastes on the market right now and I can tell you it’s no secret why. While it might be a little more expensive than other whitening toothpastes, the value prop offered by Tom’s of Maine is insane.

The toothpaste’s main ingredients are Herbes de Provence (a combination of thyme, rosemary, sweet marjoram, savory, basil, and fennel) and the natural essential oils of peppermint, wintergreen, and spearmint.

It’s not a perfect whitening toothpaste, but it’s probably the best whitening toothpaste you can find without fluoride. I don’t know about you, but I’d much rather use a natural toothpaste that’s full of beneficial antioxidants rather than something full of fluoride.

5. Sensodyne True White Sensitive Teeth Whitening Toothpaste

Our rating: 9 / 10

Sensodyne True White Sensitive Teeth Whitening Toothpaste

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Pros:

  • Good taste
  • Doesn’t make teeth sensitive
  • No funky burning or anything
  • Very affordable

Cons:

  • Not many
  • Can stain teeth if not careful.
  • Hard to find in stores

Finally, a toothpaste that doesn’t burn or make your teeth feel sensitive and tastes pretty good!

I’ve tried a lot of whitening toothpastes from Crest, to Sensodyne, and many more. With the exception of Colgate Optic White, & Arm & Hammer Spinbrush, I absolutely hate every white toothpaste.

The ones that don’t burn don’t whiten at all. The Crest 3D whitening is probably the worst. It says it’s made FOR sensitive teeth but I can barely use it without getting a burning sensation.

6. Hello Oral Care Fluoride Free Antiplaque & Whitening Toothpaste

Our rating: 8 / 10

Hello Oral Care Fluoride Free Antiplaque & Whitening Toothpaste

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Pros:

  • Natural ingredients
  • Budget-friendly
  • Strong-tasting peppermint taste

Cons:

  • Takes some time to get used to the taste
  • Some people might find it too intense

(72 oz)

This Hello Oral Care Fluoride Free Antiplaque & Whitening Toothpaste is one of the best whitening toothpastes actually available on the market at the moment.

It’s not the cheapest one around, but what you get in return is good quality toothpaste that helps you achieve a cleaner and whiter smile.

7. Arm & Hammer Advance White Extreme Whitening

Our rating: 8 / 10

Arm & Hammer Advance White Extreme Whitening

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Pros:

  • Contains baking soda and peroxide
  • Comes in a twin pack
  • Removes dental stains
  • Fresh mint flavor

Cons:

  • Not naturally sourced
  • May cause harshness on sensitive teeth
  • Does not work immediately

This product comes in a double pack and is meant for extreme whitening of teeth. Arm & Hammer Advance White Extreme Whitening comes in a 6 oz. size and contains baking soda to expand and peroxide to whiten teeth.

The mint flavor is meant to freshen breath and teeth, and it also has a Stain Defense that helps to freshen teeth and improve oral health.

Arm & Hammer Advance White Extreme is not naturally sourced. It does not work quickly and only works when you use it. No harmful side effects have been reported from using this product.

8. Opalescence Whitening Toothpaste

Our rating: 8 / 10

Opalescence Whitening Toothpaste

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Pros:

  • Great mint flavor
  • Lasts a long time
  • Easy to use
  • Good whitening

Opalescence is a popular brand toothpaste made with popular proven tooth whitening gel. It may be a bit weaker than other brands, but more than makes up for it with a great mint flavor and plenty of fluoride for ultimate protection.

It’s safe for those with sensitive teeth and cleans your teeth and gums without any bad aftertastes. No foam is necessary for the whitening process, which is a plus.

9. Rembrandt Intense Stain Whitening Toothpaste

Our rating: 8 / 10

Rembrandt Intense Stain Whitening Toothpaste

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Pros:

  • Affordable
  • Good at getting rid of stains
  • Doesn’t contain Sodium Lauryl Sulfate
  • No Fluoride

The Rembrandt Intense Stain Whitening Toothpaste is affordable and safe for everyday use. I was hoping this toothpaste would be more intense but it was not. It was effective at removing stains but not knocking the brown off my teeth. I did not get the whiter-than-white feeling. People are not easily noticing my white teeth immediately after brushing but it’s subtle and I like that better.

I put this toothpaste to the test to see if it really would help to whiten my teeth and get rid of coffee, tea, tobacco and red wine stains. I tried the toothpaste for seven days straight twice a day. I didn’t change any of my normal morning and evening routines and hoped that the toothpaste would be able to help cover up my stained teeth. After two days of brushing my teeth with the toothpaste, I was able to see some of the stains on my teeth slowly changing to white. My coffee and tobacco stained teeth seemed to become a shade lighter.

10. Nu Skin AP 24 Whitening Fluoride Toothpaste 2-pack

Our rating: 8 / 10

Nu Skin AP 24 Whitening Fluoride Toothpaste 2-pack

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Pros:

  • Contains fluoride
  • Gentle toothpaste
  • Made from all-natural ingredients

If you love a whitening toothpaste and want a fluoride one that has all-natural ingredients, then you need to try this one from Nu Skin. It is essential that you pick a toothpaste that is safe to use on a daily basis and this whitening toothpaste from Nu Skin is the perfect choice.

It is extremely gentle and can be used by anyone. This toothpaste comes in recyclable packaging that is free of BPA. It includes a really interesting whitening ingredient that is an all-natural blend that is designed to lift stains and whiten your teeth.

This whitening toothpaste helps to protect your gums as well, which is a really nice touch. If you want your gums to be in top shape, then this toothpaste helps to fight the bacteria that causes gingivitis.

11. Crest 3D White Whitening Therapy Sensitivity Care Fluoride Toothpaste

Our rating: 8 / 10

Crest 3D White Whitening Therapy Sensitivity Care Fluoride Toothpaste

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Pros:

  • Unique formula eliminates tooth sensitivity
  • Gently whitens teeth without compromising tooth integrity
  • Lowers risk of plaque and gingivitis
  • Removes coffee, tea, and tobacco stains

Cons:

  • Tingling when used undiluted
  • Milder flavor when compared to other toothpaste brands

The Crest 3D White Whitening Therapy is one of the best whitening toothpastes on the market. This product is best suited for people who want their teeth to shine brighter than ever without compromising the structure of their teeth.

The toothpaste includes a whitening agent that is clinically proven to whiten teeth in less than a week by removing coffee, tobacco, and food stains, as well as reducing teeth sensitivity.

The gentle whitening agent also protects teeth from the sensitivity they experience when exposed to hot and cold drinks.

12. Active Wow Activated Charcoal Toothpaste

Our rating: 8 / 10

Active Wow Activated Charcoal Toothpaste

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Pros:

  • Natural ingredients
  • Teeth are noticeably whiter
  • Reduces sensitivity

The vast majority of whitening toothpastes are made using peroxide. While these whitening toothpastes get the job done, they can sometimes irritate sensitive teeth and gums. For people who have sensitivities, this can make your dental care experience extra-frustrating. Fortunately, you can use an alternative, and this is where Active Wow Activated Charcoal Toothpaste comes in.

This whitening toothpaste is made from some of the purest, most natural ingredients available, and it’s designed to whiten the teeth and reduce sensitivity. I personally use it, and I’m surprised at how well it works. This toothpaste is made in the UK and is available in two sizes ” a quarter-ounce travel size or a full-size 7.5-ounce tube.

13. Cali White VEGAN WHITENING TOOTHPASTE

Our rating: 8 / 10

Cali White VEGAN WHITENING TOOTHPASTE

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Pros:

  • Vegan friendly
  • Made in the USA
  • Great for people with sensitive teeth
  • Organic mint flavor included
  • B12 vitamin included
  • Gluten free
  • Fluoride free
  • Pthalate free
  • Low taste and odor
  • Good for sensitive teeth, no dental work or sensitive teeth at all

Cons:

  • Some complaints on taste
  • A bit expensive
  • No reviews from users

Vegan.

One of the best options is the Cali White VEGAN whitening toothpaste with B12 natural whitener.

The formula is free of PVA, glycerol, parabens, fluoride, and other synthetic additives that have been linked to cancer.

14. Cali White Activated Charcoal & Organic Coconut Oil Teeth WHITENING Toothpaste

Our rating: 8 / 10

Cali White Activated Charcoal & Organic Coconut Oil Teeth WHITENING Toothpaste

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Pros:

  • Organic ingredients
  • No harmful ingredients

This is a very good natural whitening teeth remineralizer. I like the consistency and texture. It is a little bitter (as the reviews say), but I’m used to it now. It will look funny in your mouth, but it does the job. It’s not the most pleasant experience ever, but it’s a natural formula and you can either rinse or spit. Overall, I like this toothpaste better than any other teeth whitening product I’ve tried.

15. Crest Pro-Health HD Toothpaste

Our rating: 8 / 10

Crest Pro-Health HD Toothpaste

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Pros:

  • Advanced cavity protection,
  • Helps prevent and reduce gingivitis,
  • Helps brighten your teeth from the very first use

Cons:

  • If you do not like foaming in your mouth, try Crest 3D instead.
  • Crest has been around for over 50 years, and in that time the brand has been up with the latest in terms of technology and what is happening in the teeth whitening game.

4 Count.

When it comes to saving your teeth from cavities (and gingivitis), you need a solid toothpaste, especially if you do not brush as often as you should. That is why Crest’s Pro-Health HD is here to save the day.

Do not be worried about your teeth getting cleaner than you want them to be with Crest Pro-Health HD. This is a two-step process that makes your teeth whiter than they have ever been without any harmful effects.

16. Activated Charcoal Teeth Whitening Toothpaste

Our rating: 8 / 10

Activated Charcoal Teeth Whitening Toothpaste

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Pros:

  • The bacteria found in plaque naturally in your mouth will interact with the charcoal powder and absorb it.
  • This leads to the bacteria getting unable to survive as quickly as they would without the toothpaste and would eventually die off.
  • With using any toothpaste containing charcoal, you will be addressing the issue on two fronts: killing the bacteria and rinsing them off your teeth.
  • This is the reason why this type of toothpaste is considered better when it comes to preventing plaque.
  • A study with children showed that just this toothpaste decreased the amount of plaque that developed by 30% which is a great result.

17. Crest 3D White Brilliance 2 Step Kit

Our rating: 8 / 10

Crest 3D White Brilliance 2 Step Kit

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Pros:

  • Easy-to-use system
  • Gets amazing results
  • Makes your teeth feel cleaner

A lot of people don’t understand the difference between teeth whitening toothpaste and gels, and the real problem is, toothpaste is the best way to whiten your teeth. I’m about to show you the best toothpaste you can get because it is actually a combination of toothpaste and gel.

The Crest 3D White system is definitely the best way to get a “bright white smile” and it gives you the most bang for your buck. I’ve tried many at-home teeth whitening systems and this is the most affordable way to get your teeth whiter.

You get two different toothpastes in the kit, which makes the process easy. It’s one of the few whitening kits that have such a simple method and you don’t have to do any extra work for good results. Just brush with toothpaste twice a day for two weeks and it will take a while before your teeth become noticeably white, but trust me, your results will be amazing.

18. Dr. Brite Berrylicious Natural Whitening Toothpaste

Our rating: 8 / 10

Dr. Brite Berrylicious Natural Whitening Toothpaste

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Pros:

  • Affordable
  • Natural fruit extracts
  • Fluoride-free

Cons:

  • Some users found it to be too liquidy
  • Some reported increased sensitivity after using this brand

The Dr. Brite Berrylicious toothpaste is an affordable choice if you want to get whiter teeth. It uses natural fruit extracts and Vitamin C to gently whiten your teeth and leave a fresh feeling behind.

A downside to this toothpaste is that the consistency is a little thinner than you might like. It runs out quickly. This could be annoying if you’re still learning how to squeeze the right amount out onto your toothbrush.

Another contribution to the thinner consistency might be the fact that it’s not fluoride-free. Fluoride can prevent tooth decay so a little fluoride in your toothpaste is a positive attribute.

19. Supersmile Professional Teeth Whitening Toothpaste

Our rating: 8 / 10

Supersmile Professional Teeth Whitening Toothpaste

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Pros:

  • Great for sensitive teeth
  • Professional quality

Cons:

  • Takes time to work
  • Not intended for children 12 and under

Many people turn to professional whitening toothpastes in their quest for a brighter smile, and this one from Supersmile is well-known among dental professionals. It works like regular toothpaste, with a minty flavor, but you can expect results over time.

You should start to see results after the first nine to 12 days of brushing twice a day, though to maintain the whiteness over time, you will need to maintain whitening toothpaste use. This is general advice. The process will vary depending on how yellow your teeth are to begin with.

In my personal experience with one tube, I saw an obvious whitening of my teeth and an even more obvious whitening after three months of use. The toothpaste will not bleach your teeth instantly, but it will make a noticeable difference if you use it every day.

20. My Magic Mud

Our rating: 8 / 10

My Magic Mud

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Pros:

  • Pretty Cheap option
  • Provides a lot of dental health help
  • Helps to whiten teeth

Cons:

  • Some had issues with the packaging
  • It's a bit hard to find, it's branded under Solaire.

If you have really sensitive teeth and have an aversion to chemicals, buy this toothpaste.

My Magic Mud is a 100% natural toothpaste that whitens your teeth by removing surface stains and deep stains from root buildup. It is made from bentonite clay that absorbs and removes tannins and other food colorings from your teeth and mouth.

Bentonite clay has antibacterial properties that help fight cavities. It also contains minerals that remove heavy metals from your body. It contains no fluoride, no foaming agents, no artificial sweeteners, and no harsh abrasives.

21. 100% Natural Charcoal Teeth Whitening Toothpaste| Charcoal Toothpaste Made in USA| Acti-vated Charcoal Toothpaste

Our rating: 7 / 10

100% Natural Charcoal Teeth Whitening Toothpaste| Charcoal Toothpaste Made in USA| Acti-vated Charcoal Toothpaste

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Pros:

  • Incredible whitening effect—even for people with sensitive teeth
  • Comes with full-size replace-ment brush head and travel case
  • Cruelty-free

After testing a couple dozen different whitening toothpastes, I chose the 100% Natural Charcoal Teeth Whitener as the best toothpaste for whitening teeth in both 2017 and 2018.

One of the nice things about this product is that it’s an all-in-one system: All you need to do is replace your regular toothbrush with this specially designed set and then you can use it to brush and whiten your teeth.

So how does it whiten teeth? It starts with the all-natural coconut-charcoal powder. It’s no surprise that this stuff is activated, which means it’s able to draw out impurities from your mouth and teeth. It’s also no surprise that it’s one of the main ingredients used in whitening products.

22. BlackMagic Activated Charcoal Toothpaste

Our rating: 7 / 10

BlackMagic Activated Charcoal Toothpaste

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Pros:

  • Whitens Teeth
  • Strengthens Tooth Structure
  • Speeds up Healing
  • Assists in Alleviating Gum Disease
  • Readily Absorbs Tannins
  • Promotes Balanced Ph Levels

Cons:

  • Might Cause Teeth Sensitivity in Some Users
  • Black Magic Acidified Charcoal Toothpaste is not intended to be ingested.

23. Crest Coconut Oil 3D White Toothpaste

Our rating: 7 / 10

Crest Coconut Oil 3D White Toothpaste

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Pros:

  • Natural ingredients
  • Made in the USA
  • Whitening therapy
  • Relieves sensitive teeth
  • Cavity protection

Cons:

  • One of the more expensive options
  • Expected to wear off after a few days

The Crest 3D Whitestrips are some of the most popular teeth bleaching strips on the market and they are often touted as one of the best whitening products on the market. Users with sensitive teeth love these because they are made of all natural ingredients.

The down side of the Crest 3D Whitestrips is you can expect to not see results for a few days. The best advice is to wear them every night before bed for at least a week.

If you wear them, you will likely see a difference in your teeth once they are done with their cycle. However, some purchasers are unhappy with the end result and wonder if they were worth the money. If you are looking to try an alternative option, Crest has a couple other 3D whitening products, including a toothpaste and a mouthwash.

24. Colgate Total Whitening Toothpaste

Our rating: 7 / 10

Colgate Total Whitening Toothpaste

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Pros:

  • Removes heavy plaque residue
  • Keeps mouth fresh
  • Long-lasting freshness once the timer is finished
  • Non-abrasive and feels natural
  • Great tasting

25. Himalaya Whitening Toothpaste

Our rating: 6 / 10

Himalaya Whitening Toothpaste

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Pros:

  • No Fluoride
  • SLS and Paraben free
  • Whitening without bleaching

Cons:

  • Can produce excess foam
  • Some minty aftertaste

The last time we bought a tube of toothpaste, it was because we were tired of local brands not working for us.

We looked around to find a new one, preferably whitening toothpaste. At first we wanted to get Crest because it is commonly found in the market. However, after our research, we ended up choosing Himalaya instead. Currently, this is our favorite toothpaste because it’s cheap, contains no harmful ingredients, and it does the job that it’s supposed to.

Since this is a no fluoride toothpaste, it contains no sodium lauryl sulfate and fluoride. This toothpaste is 100% natural and fluoride-free.

Frequently Asked Questions (FAQ)

Which whitening toothpaste really works?

As a dentist, I recommend patients to select the whitening toothpaste that is proven to be safe and effective. How do you know whether the toothpaste is really effective? If it stains your teeth, it obviously can’t whiten them!

I always recommend a fluoride toothpaste because it kills germs. Fluoride is the best antiseptic there is, and when it’s delivered directly to the source of infection (in this case in the form of toothpaste), it’s even more effective! Fluoride has been proven to be one of the most potent antiseptics there is. It detoxifies the mouth and kills germs directly. It’s always good to prevent tooth decay rather than rely on expensive procedures like veneers or implants.

What is the best whitening toothpaste 2021?

According to studies done by the University of Maryland, Crest 3D White Luxe Glamorous White Toothpaste was the most effective toothpaste they tested and got the best results in just 14 days. This is one of the top-selling whitening toothpaste on the market, according to Dr. Chad Rethorst from Texas A&M. Crest 3D is also known as one of the best gels to use. It contains Triclosan as well as the maximum amount of fluoride the FDA allows in toothpaste. It has been proven effective and is recommended by many dental professionals.

Which Crest Whitening Toothpaste works best?

Crest Whitening Expressions White Mint Fluoride Toothpaste helps to brighten your smile and can be used daily. For best results, start brushing gently for two minutes and then switch to a gentle-but-sharper brushing stroke for the remaining two minutes. This will help your teeth look whiter and brighter. In just four days, brush once a day using Crest Whitening Expressions in the morning.

Crest Whitening Expressions is a good toothpaste brand that can help you achieve a brighter smile. The brand has fluoride that helps protect your teeth from decay and discoloration. Since fluoride helps protect your teeth, you can use this toothpaste twice a day (as long as it’s not in conjunction with any other fluoride-containing product).

What is the best tooth whitening product on the market?

If you don’t like the look of yellow, coffee stained teeth, then you’re in the market for a great whitening toothpaste. However, there are many choices on the market. So how do you know which whitening toothpastes work the best?

First you decide on the type of whitening paste you’re looking for:

Ξ Gels tend to be more comfortable to use and they don’t require you to spit them out. Some people can feel a little burning sensation with gels though.

Ξ Syrups or solutions tend to cause leaves a burn feeling, but they also tend to work better to whiten teeth.

You can even get whitening pens now that you simply paint on to your teeth. Whatever you choose, the toothpaste quality is just as important as the light or laser treatments.

Conclusion

Hopefully, our reviews have shown that you can find reliable whitening toothpastes that taste great and provide visible results in as little as 2-3 weeks. These products are safe and won’t ruin your teeth or gums. You’re looking for a product that brightens your teeth while protecting them against damage, giving you a bright and beautiful smile. Whether you’re looking for a simple tube of toothpaste, or a less expensive alternative to a custom whitening treatment, we’ve confirmed that you can combine these (or similar) options with other products or common household ingredients for outstanding results in your pursuit for pearly white teeth.

Our Recommendation

NameCategoryProduct
Crest 3D White Whitening ToothpasteBest OverallCrest 3D White Whitening Toothpaste
Arm & Hammer Advance White Extreme WhiteningBudget PickArm & Hammer Advance White Extreme Whitening
Nu Skin AP 24 Whitening Fluoride Toothpaste 2-packUpgrade PickNu Skin AP 24 Whitening Fluoride Toothpaste 2-pack